Our strategy
This 2025-2028 Strategy outlines the direction for Fleetwood Town Community Trust over the next three years, focusing on how our organisation can make the greatest impact on improving the lives of people across the Fylde coast. Our strategy has been shaped through comprehensive consultation with beneficiaries, stakeholders, funders, trustees, and our workforce. We have gathered insights through surveys, meetings, and strategic focus groups, ensuring that our vision aligns with the needs of our community.
The strong foundations first established in 2012 when Fleetwood Town Community Trust was formed have allowed us to evolve into a leading organisation, making a lasting impact on our community. Over the years, we have identified key priority areas that drive meaningful change, ensuring that our efforts remain focused on the needs of local residents.
This strategy marks a pivotal stage in our development, providing a framework for continued progress, innovation, and sustainability. It builds on our significant achievements to date and strengthens the work already accomplished in previous strategic cycles.
Through a comprehensive review process, the Board and management team have set new objectives and priorities that will guide our work. These priorities ensure we continually ask: ‘Are we making a difference and improving lives across the Fylde coast?’, ‘How effectively are we meeting community needs?’, and ‘What is the value of our contribution?’ These questions are central to maintaining the right balance—where our commitment to social impact is not compromised by the need for financial sustainability. Our approach remains focused on ensuring that those who need our services most continue to receive the support they deserve.